• The One Page Checkout: Why Is It Important For Business?

    There are many different techniques that can be used by a web-based business to increase conversions among potential customers and hopefully create a loyal following for the brand. For instance, the company’s e-commerce website can be optimized to appear on top of search engine results pages. This step will help increase awareness about the site and direct more search engine users to it, some of whom may eventually make a purchase. In addition to optimizing an e-commerce site for search engines, another way to enhance an online company’s success is by improving navigation and making it easier for site users to get the information they need. Basic shop functions, such as adding and removing items to the shopping cart, can also be made easier as simple one-click features are more likely to encourage continued use of the site.

    However, all these features can only bring the customer as far as the checkout page — site optimization, improved navigation and simplified functions will not guarantee that a customer will actually make a purchase. Instead, the nature of your checkout web forms is the crucial factor that will determine whether a customer will actually make a purchase from your site or not. And since the true measure of success for any company is the amount of revenue that they can generate within a given amount of time, it’s particularly important to make the checkout process as appealing to customers as possible.

    Business owners must keep in mind that the appeal of an online shop’s checkout process rests primarily on the simplicity of its design. As such, a complicated checkout process that requires numerous clicks and forms to be filled will most likely lead a customer to abandon their shopping cart. On the other hand, a clean-looking, one page checkout page with simplified functions is sure to encourage a customer to complete the transaction.

    But how can business owners integrate such features into their e-commerce websites easily? Not all entrepreneurs may have experience in website creation and programming, and modifying the checkout page to include all these functions may be complicated without professional help. Thankfully, there are easy-to-use module for Magento that can help business owners create a more effective checkout page. With our module a checkout form can be simplified to fit only a single page, while also providing ways for customers to remove or add more items to their cart easily. Other important features, such as options for delivery dates, payment and shipping, can also be easily modified using easy-to use config settings. With these programs, magento store owners can create the perfect checkout page — and guarantee increased sales and more profits in the future.

  • Fire Checkout 2: How This Magento Checkout Extension Can Improve Business

    There are different ways to increase effectiveness of a business website and improve conversions among customers. These include tactics such as optimizing the site for search engines, improving website navigation, providing high-resolution photos of products and utilizing a single-click scheme for basic shop functions like adding and removing items to carts, or saving items in a wishlist for future reference.

    However, one of the most important elements that can determine the success of an e-commerce store is the nature of the site’s checkout process. This final step towards purchase is crucial; any feature that makes checkout a hassle can easily put off customers and cause them to discontinue shopping. Thankfully, there are modules that specifically address this issue. Fire Checkout 2 is Magento checkout extension that can be used to modify checkout features to enhance online shopping. Listed below are some of the checkout features that can be improved using this application:

    Layout: The Fire Checkout 2 allows business owners to choose between a three-column or two-column layout. The three-column layout is ideal for those who want to fit all checkout steps into a single page, allowing customers to view all information relevant to their purchase all in one page. This single-page layout, however, may appear complicated to some users. In this case, companies can choose the two-column layout.

    Customer contact details: Fire Checkout 2 features geolocation support, which allows companies to detect a customer’s location and automatically fill in address forms using data gathered from geolocation technology. This essentially gives customers one step less to accomplish, allowing them to finish the checkout process much faster.

    Add-ons and removals: An important element of any checkout form is the checkout review pane. Here, buyers must be given the option to easily remove or add items in their shopping cart, in case they change their minds about the purchase. In addition, a running total of the purchase should be presented to the buyer to guide him during purchase. In case a customer buys multiple items, pictures of the products in the checkout review are necessary as this can help buyers identify the product easily.

    Comment box: Although the company can offer many options during checkout to cater to users’ preferences, in some cases, a buyer may have special requests or inquiries regarding their purchase. For such instances, a comment box is handy. Fire Checkout 2 makes it easier for business owners to include a comment box into their checkout page.

    Payment, delivery date and shipping options: Fire Checkout 2 supports multiple options for payment and shipping. These include commonly used payment and shipping options such as PayPal, Google Checkout, FedEx and DHL, as well as other services. The module  also enables integration of third-party modules, allowing customers to earn points or use gift certificates.

  • 33 best Magento modules for your store

    There are more then 4500 Magento extensions at Magento Connect right now. And number of magento modules is growing every day. Sometimes it's getting really hard to find right free extension for your store. That is why we have created top 33 best Magento modules list that should help you find best one for you. All extensions are listed according to number of downloads at Magento Connect on August 04, 2011.

    1. Fontis WYSIWYG Editor

    Fontis WYSIWYG Editor magento free extensions
    Extension page: Magento Connect
    Number of downloads: 59282
    Compatability:1.1, 1.3, 1.2
    Most popular community extension allow to add a chosen JavaScript WYSISWYG editor to selected admin pages. It will be usefull for store owners who still use older magento version or want to change default magento editor built-in into recent magento versions.

    2. Enhanced Admin Product Grid

    Enhanced Admin Product Grid magento extensions free
    Extension page: Magento Connect
    Number of downloads: 53726
    Compatability:1.2, 1.3, 1.4, 1.4.1.1, 1.4.2, 1.5
    Great addition for every magento store owner. It adds some useful, customizable features to the admin product management grid including new columns and tools.

    3. Blog

    Fontis Recaptcha magento extensions free
    Extension page: Magento Connect
    Number of downloads: 53481
    Compatability:1.3, 1.4.2, 1.5
    In case you want to run blog at your store then you can use either separate Wordress installation or use complete power of magento with blog extension by Aheadworks. It's full featured blog extension for Magento Community Edition.

    4. Magento EasyLightbox

    Blog free magento  extensions
    Extension page: Magento Connect
    Number of downloads: 47143
    Compatability:1.4
    Magento lightbox extension for your magento store. It will replace default magento products media block with lightbox powered javascript.

    Continue reading

  • Enhancing Customer Experience With Magento Product Labels

    Magento product labels are useful tools online merchants can use for their virtual stores. By using these easy-to-use solutions, they can put certain products on the spotlight, grabbing the attention of online shoppers. This means that if you have a new product or if you have certain products up for clearance, these are easily identified by the prospective customers. And it doesn't really matter if you have limited skills in creating labels or coding because the software does all the hard work.

    How often have you walked into a supermarket and found yourself marveling at how easy you can find the exact product you are looking for? Too often, people rarely notice the ease by which they can shop for products because of the time and effort invested by merchandisers and store staff to neatly arrange and label various products available in their store so that customers can go about their business conveniently. Merchandising is part art and part science, and it can help businesses enhance customer experience at their store, enabling them to have repeat customers. Additionally, store owners can use merchandising to push certain products that would otherwise be languishing in some corner of the store.

    When shopping online, customer experience is of value to merchants and retailers. With the limited time and attention website visitors allot to an online store, it is important that they immediately find what they are looking for. Some would say that product quality and price point are an item's unique selling points, but if the customer cannot find what he or she is looking for, then it does not matter how good a product may be is or how incredibly cheap it is.

    Specifically, what can Magento product labels do? For one, you can add call-to-action elements to specific products. You can categorize your store's inventory as new products, on sale, and out of stock or low inventory. If your online store has more than 10,000 items in its catalog, labeling them would not be a problem as the software can easily handle such a volume. Additionally, the software bases its performance on internal indices and will not affect the performance of your online store. Flexible condition rules allow users to create and assign labels based on product SKU, price or any attribute you wish to use.

    Enhancing customer experience when customers visit your website is just as important as SEO or social media campaigning. Too often, this aspect is overlooked, leading to the loss of customers. Using product labels is one good way to ensure that customers find what they are looking for and businesses increase sales.

  • Magento CE Version 1.4.1.0 Upgrade Notice

    Magento 1.4.1.0 release was announced on June 10.

    The most important changes were made to improved PayPal integration and the database structure of the Sales module. According to recent release notes Magento brings us also a lot of new great features and fixes. We were testing our themes and extension with recent Magento version to find possible problems for the last several days. Some parts of our templates were affected by latest release and will require modifications.

    We are planning to release upgrade patch within next week.

    We don’t recommend upgrading Magento to 1.4.1 for now.

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