And we’re back. Hope you have no idea what we supposed to say you today. Let’s cut to the chase and remind we live in an age of progress. Look at the malls! What wonderful and friendly they are. However, day to day shoppers are becoming more demanding. They prefer to shop when they’re out and about by using mobile devices. So, it’s high time to build mobile-aware adaptive sites for people who need the information right now.
Statistics from Google's Mobile Ads Blog show 79% of buyers now use their phone for information while shopping, 70% use their phone in the store and 77% have turned on the connection to the mobile network for business tasks. It stands to reason more and more store owners prefer to think outside the box in order to deliver the optimal website with constantly growing mobile traffic.